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Webinars

Las Marcas en el fútbol

Veremos cómo aprovechar las tendencias de la información en retrospectiva analizando a los seguidores de distintas ligas de fútbol nacionales e internacionales y con ello entender qué tanto difieren como audiencias, y por ende el impacto...

Catalogue: Webinars 2021
Authors: Juan Pablo Núñez, Enrique González Sáinz
Companies: Netquest, GfK SE
November 8, 2021
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Citation

Núñez and González Sáinz (2021a, November 08). Las Marcas en el fútbol. ANA - ESOMAR. Retrieved April 29, 2024, from


https://ana.esomar.org/documents/las-marcas-en-el-f-tbol


Videos

LATAM Meet & Gather

Regional gathering to celebrate the insights industry and discuss recent GreenBook/Netquest study results.

Catalogue: Insights Festival 2020
Authors: Claudio Flores Thomas, Gabriela Alcalá Saenz, Gregorio De Villa Portilla
September 15, 2020
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Citation

Thomas, Saenz and De Villa Portilla (2020a, September 15). LATAM Meet & Gather. ANA - ESOMAR. Retrieved April 29, 2024, from


https://ana.esomar.org/documents/latam-meet-gather


Videos

Worth a thousand words (Spanish)

Posting and sharing photos is considered one of the most popular online activities. In Britain, Dutton et al., characterized this activity as the most frequent and engaging Internet activity. In the US, 62% of the adult Internet users stated that...

Catalogue: Latin America 2018: Market Intelligence Festival for Latin America
Author: Ezequiel Paura
Company: Netquest
May 14, 2018
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Citation

Paura, E. (2018a, May 14). Worth a thousand words (Spanish). ANA - ESOMAR. Retrieved April 29, 2024, from


https://ana.esomar.org/documents/worth-a-thousand-words-spanish-


Research reports

ESOMAR/GRBN global guideline on mobile research (Spanish)

This ESOMAR/GRBN Guideline on Mobile Research is intended to support researchers, especially those in small and medium-sized research organisations, in addressing legal, ethical and practical considerations when conducting research using mobile...

Catalogue: ESOMAR Codes And Guidelines
Authors: ESOMAR B.V., GRBN B.V.
August 1, 2017
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Citation

B.V. and B.V. (2017a, August 01). ESOMAR/GRBN global guideline on mobile research (Spanish). ANA - ESOMAR. Retrieved April 29, 2024, from


https://ana.esomar.org/documents/esomar-grbn-global-guideline-on-mobile-research-spanish-


Videos

Cocktails, spirits... and all those in between! (Spanish)

In this research, we analyze the digital path to purchase for spirits shoppers' trough the Meter Netquest digital tool in a digital panel with a sample of 660 spirits consumers with the following specifications: Consumers between 18 and 65 years old,...

Catalogue: Latin America 2017: #IN
Authors: Gabriela Parias, Maria Alejandra Velandia Sanchez
June 15, 2017
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Citation

Parias and Sanchez (2017a, June 15). Cocktails, spirits... and all those in between! (Spanish). ANA - ESOMAR. Retrieved April 29, 2024, from


https://ana.esomar.org/documents/cocktails-spirits-and-all-those-in-between-spanish-


Videos

The data party has just begun (Spanish)

Despite the large efforts done by today's companies, keeping customers’ information organised is becoming harder. Different brands, departments and promotions have the potential to create new valuable information.?The effort required to...

Catalogue: Latin America 2015: Carnival of Insights
Authors: Natalia Gitelman, Enric Cid, Cecilia Mastrini
Companies: DatosClaros - Octubre Research SA, Netquest
June 15, 2015
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Citation

Gitelman, Cid and Mastrini (2015a, June 15). The data party has just begun (Spanish). ANA - ESOMAR. Retrieved April 29, 2024, from


https://ana.esomar.org/documents/the-data-party-has-just-begun-spanish-